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As a Company, we are creating engaged and valuable relationships with consumers throughout Latin America and beyond with all of the touch points and experiences created across our supply chain;

- Leveraging our long-term industry relationships with our distributor Ortix in the B2B and B2C community;

- In the future, nurturing and engaging with social and digital networks of reputable LATAM brand influencers that represent our brands according to our value proposition;

- Leveraging cutting-edge technologies to listen and proactively communicate with audiences across all consumer touch points;

- Maximizing the value of each contact and communication tactic via purposeful CRM tools and efforts;

- Using data-driven strategy and insights to inform smarter, more targeted customer communications that lead to action and increased product sales;

- Building a robust consumer database to drive long-term value and growth by leveraging OMG's relationship with Ariadna, LATAM’s largest independent marketing communications group based in Colombia;

- Using testing and analytics to drive ongoing enhancements to online e-commerce experiences via Rappi – one of Latin America’s largest e-commerce platforms.